Privacy policy
Love Thy Garden Ltd – Privacy Policy
Last updated: 7 September 2026
Love Thy Garden Ltd ("Love Thy Garden", "we", "us" or "our") respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store and protect your personal information when you visit or use our website, place an order, create an account, contact us, subscribe to marketing communications or otherwise interact with Love Thy Garden.
Our website is powered by Shopify, which provides the ecommerce platform that enables us to sell our products and provide our online services.
This Privacy Policy should be read alongside our Terms & Conditions, Shipping Policy and Returns & Refund Policy.
1. Who We Are
Love Thy Garden Ltd is the data controller responsible for your personal information.
Love Thy Garden Ltd
16 Overlinks Drive
Salford
M6 7PF
United Kingdom
Email: hello@lovethygarden.co.uk
Website: https://www.lovethygarden.co.uk
If you have any questions about this Privacy Policy or how we use your personal information, please contact us using the details above.
We have not appointed a Data Protection Officer. If this changes, we will update this Privacy Policy accordingly.
2. Personal Information We Collect
Depending on how you interact with our website and services, we may collect:
Contact information
- Full name
- Email address
- Telephone number
- Billing address
- Delivery address
- Other information you voluntarily provide
Order and transaction information
- Products purchased
- Order number
- Order value
- Transaction date
- Delivery details
- Returns and refunds
- Payment status
- Other information necessary to process your order
Payment information
Payments are processed through third-party payment providers.
We do not normally receive or store your complete payment card details. Payment information is processed securely by the relevant payment provider.
Account information
If you create an account, we may collect:
- Account login information
- Saved addresses
- Order history
- Account preferences
- Other information associated with your account
Communications
If you contact us, we may retain information contained in your correspondence, including customer service enquiries, complaints and other communications.
Technical and usage information
When you visit our website, information may be collected automatically, including:
- IP address
- Browser type
- Device type
- Operating system
- Pages visited
- Products viewed
- Referring website
- Approximate location
- Website interaction information
- Cookie and similar technology information
3. How We Collect Your Information
We may collect personal information:
- Directly from you when you place an order.
- When you create an account.
- When you contact us.
- When you submit a contact form.
- When you subscribe to marketing.
- Automatically when you browse our website.
- Through cookies and similar technologies.
- Through Shopify and other technology providers.
- Through payment, delivery and fulfilment providers where necessary.
4. How We Use Your Personal Information
We only process personal information where we have a lawful basis to do so.
Processing and fulfilling orders
We use your information to:
- Process your order.
- Process or facilitate payment.
- Arrange delivery.
- Provide order confirmations.
- Provide delivery updates.
- Process returns and refunds.
- Provide customer support.
- Communicate with you about your purchase.
Lawful basis: Performance of a contract.
Customer service
We use your information to respond to enquiries, complaints and requests.
Lawful basis: Performance of a contract and/or legitimate interests.
Our legitimate interest is to provide effective customer service and manage our relationship with customers.
Website operation
We use information to:
- Operate our website.
- Maintain security.
- Improve website functionality.
- Understand how visitors use our website.
- Improve the customer experience.
- Identify technical problems.
Lawful basis: Legitimate interests and, where required, consent.
5. Marketing Communications
We may send marketing communications about Love Thy Garden products, offers, promotions and outdoor-living inspiration.
Email marketing
Where you are an individual customer or prospective customer, we will normally send marketing emails only where:
- You have provided valid consent to receive marketing emails from Love Thy Garden; or
- We are relying on the limited "soft opt-in" exception permitted under applicable law.
Where we rely on consent, consent will be obtained through a clear affirmative action and will be separate from acceptance of our Terms & Conditions.
The ICO states that marketing consent must be freely given, specific, informed and unambiguous, and that people should actively opt in.
Where we rely on the soft opt-in, we will only use it where the applicable legal requirements are satisfied, including that:
- We obtained your contact details directly from you during a sale or negotiation to sell a product or service.
- We market only our own similar products or services.
- You were given an opportunity to opt out when your details were collected.
- You are given an easy opportunity to opt out in every subsequent marketing communication.
The ICO confirms these requirements for the products and services soft opt-in.
SMS marketing
If we send marketing messages by SMS, we will only do so where we have the required consent or where a lawful soft opt-in applies.
Email and SMS marketing preferences may be managed separately.
You can unsubscribe from marketing at any time using the unsubscribe mechanism included in the communication or by contacting:
We will maintain appropriate suppression/opt-out records to ensure that people who have withdrawn marketing consent or opted out are not subsequently contacted for marketing purposes.
The ICO confirms that people must be able to change their mind and that opt-outs must be acted upon.
6. Cookies and Similar Technologies
Our website uses cookies and similar technologies.
Strictly necessary cookies
Some cookies are necessary for our website to function.
These may include cookies required for:
- Shopping baskets.
- Checkout.
- Payment processing.
- Website security.
- Login functionality.
- Basic website operation.
These cookies may be used without consent where they are strictly necessary to provide a service you have requested.
Analytics cookies
Where we use analytics cookies that are not strictly necessary, we will ask for your consent before setting them.
Analytics may help us understand:
- How visitors use our website.
- Which pages are popular.
- How our website performs.
- How we can improve the customer experience.
Advertising and marketing cookies
Where we use advertising, remarketing or similar non-essential technologies, we will ask for your consent before setting them.
Non-essential cookies will not be used before the required consent has been obtained.
The ICO states that non-essential cookies should not be set before the user has given valid consent.
Managing cookies
You can accept or reject non-essential cookies through our cookie consent mechanism.
Where available, you can change or withdraw your cookie consent at any time through the cookie settings available on our website.
Withdrawing consent will not affect the lawfulness of processing carried out before withdrawal.
7. Shopify
Our website is powered by Shopify.
Shopify processes personal information as part of providing its ecommerce platform and related services.
You can read Shopify's privacy information here:
For information concerning Shopify's processing and privacy choices, you can also use:
Where applicable, Shopify may process information relating to your interactions with our store and Shopify's services for enhanced features.
Where you have rights to object to or withdraw consent concerning Shopify's own processing, those rights can be exercised through Shopify's privacy mechanisms.
8. Who We Share Your Information With
We may share personal information with trusted third parties where necessary to operate our business and provide our services.
These may include:
Shopify
Our ecommerce platform and associated services.
Payment providers
Payment providers process transactions and payment information securely.
Delivery and courier companies
We may provide your name, address, telephone number and other relevant information to delivery providers so that your order can be delivered.
Suppliers and fulfilment partners
Some Love Thy Garden products may be fulfilled directly by our suppliers.
Where this applies, we may provide the supplier with information necessary to fulfil and deliver your order.
Website and technology providers
These may include providers of:
- Website functionality
- Hosting
- Security
- Analytics
- Customer support
- Cloud storage
- Marketing services
Professional advisers
We may share information with accountants, lawyers, insurers and other professional advisers where reasonably necessary.
Authorities and legal representatives
We may disclose information where required by law or where necessary to establish, exercise or defend our legal rights.
We do not sell your personal information.
9. International Data Transfers
Some of the service providers we use may process personal information outside the United Kingdom.
Where personal information is transferred outside the UK, we will take appropriate steps to ensure that the transfer is carried out in accordance with applicable UK data protection law.
This may include relying on:
- UK adequacy regulations;
- Appropriate contractual safeguards; or
- Other legally recognised transfer mechanisms.
10. How Long We Keep Your Information
We retain personal information only for as long as reasonably necessary.
As a general guide:
Orders and financial records
We retain information required for accounting, tax and legal purposes for the period required by applicable law.
Customer accounts
Account information is retained while your account remains active and for a reasonable period afterwards where necessary for legal, security or legitimate business purposes.
Customer service communications
We generally retain customer-service correspondence for up to 24 months after the matter has been resolved, unless a longer period is necessary to deal with a complaint, dispute or legal obligation.
Marketing preferences
We retain marketing consent and opt-out records for as long as reasonably necessary to demonstrate compliance and ensure that we respect your preferences.
Website and cookie information
Retention periods vary depending on the technology used and the purpose for which the information is collected.
11. Security
We take reasonable technical and organisational measures to protect personal information against:
- Unauthorised access.
- Loss.
- Misuse.
- Alteration.
- Unauthorised disclosure.
- Destruction.
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
12. Your Rights
Under UK data protection law, you may have the right to:
- Access the personal information we hold about you.
- Correct inaccurate or incomplete information.
- Request deletion of your information in certain circumstances.
- Restrict processing in certain circumstances.
- Object to certain processing.
- Object to direct marketing.
- Request data portability in certain circumstances.
- Withdraw consent where we rely on consent.
The availability of these rights depends on the circumstances and the lawful basis on which we process your information.
13. Exercising Your Rights
To exercise your rights, please contact:
Love Thy Garden Ltd
16 Overlinks Drive
Salford
M6 7PF
United Kingdom
Email: hello@lovethygarden.co.uk
We may need to verify your identity before processing certain requests.
We will respond within the timeframe required by applicable data protection law.
14. Complaints
If you have concerns about how we handle your personal information, please contact us first:
You also have the right to complain to the UK's data protection regulator:
Information Commissioner's Office (ICO)
The ICO can investigate concerns about how organisations handle personal information.
15. Children's Privacy
Our website is intended for adults and is not directed at children.
We do not knowingly collect personal information from children for the purpose of creating customer accounts or purchasing products.
If you believe that a child has provided us with personal information, please contact us.
16. Third-Party Websites
Our website may contain links to third-party websites, including suppliers, manufacturers, social media platforms and other services.
We are not responsible for the privacy practices or security of third-party websites.
You should review the privacy policy of any third-party website you visit.
17. Changes to This Privacy Policy
We may update this Privacy Policy when necessary to reflect:
- Changes to our business.
- Changes to our website.
- New products or services.
- Changes to our suppliers or service providers.
- Changes to applicable law.
- Changes to how we process personal information.
The latest version will always be published on this page.
The "Last updated" date at the top of this policy will be amended whenever the policy is materially updated.
18. Contact Us
If you have any questions about this Privacy Policy or how we handle your personal information, please contact:
Love Thy Garden Ltd
16 Overlinks Drive
Salford
M6 7PF
United Kingdom
Email: hello@lovethygarden.co.uk
Website: https://www.lovethygarden.co.uk